Violent “first-person shooter” games such as “Call of Duty” are the bread and butter of leading video game publishers, and authenticity all but requires that they feature brand-name weapons.
Electronic Arts licensed weapons from companies like McMillan Group International as part of a marketing collaboration for “Medal of Honor: Warfighter.” Activision Blizzard gives “special thanks” to Colt, Barrett and Remington in the credits for its “Call of Duty” titles.
Rifles by Bushmaster, which made the gun used in the Newtown, Connecticut school shooting last December, have appeared in the hugely popular “Call of Duty.”
Yet, in the wake of the Newtown shooting, the biggest advocate for gun ownership, the National Rifle Association, took aim at videogames to explain gun violence. One week after 20 schoolchildren and six adults were killed in the shooting, NRA chief executive Wayne LaPierre called the videogame industry “a callous, corrupt and corrupting shadow industry that sells, and sows, violence against its own people.”
Now at least one game maker, the second largest by revenue in the United States, is publicly distancing itself from the gun industry, even as it finds ways to keep the branded guns in the games. (AP Photo/Electronic Arts Inc.)
Oh, and did we mention that most of those plastic figurines will cost you about $10 (and up) and are sold separately?
It brings a costly new meaning to the “gotta catch ‘em all” concept. As many parents have discovered, the families of avid fans can easily spend hundreds of dollars on just this one game and its related toys.